My favorite grocery store is Publix, one of the largest employee-owned chains in the US. During my five-month-long roadtrip from Seattle to Key West, Publix was our go-to place for warm food, quality groceries, and great service.
My kids still hanker for the Deli’s fried chicken and pink lemonade!
So it came as little surprise when the chain was singled out as a success story in The Age of the Customer: Prepare for the Moment of Relevance.
Written by my friend Jim Blasingame, Age of the Customer captures in a compelling and conversational style how the relationship between buyer and seller has fundamentally changed due to pervasive and seamless connectivity, and the ease in which the customer can now share buying experiences.
It is what happens when the Internet of Things fuses with that old adage: the customer is always right. Except this time, technology makes the saying true.Continue Reading Article >